Togo: Savanes Region Business Owners Receive Digital Training.

In Togo, approximately twenty entrepreneurs from the “Very Small and Medium Enterprises” (VSME) sector in the Savanes region have been engaged in training since Tuesday, April 8, 2025. This training focuses on the integration of digital technology into their business development. The initiative, known as Tech Immersion Plus (TIP), is part of a broader entrepreneurial capacity-building program that has already been implemented in various regions across the country.

The current training session, which is set to conclude on April 11, 2025, includes a range of practical modules that address topics such as digital entrepreneurship, digital marketing, technology tool management, and the strategic utilization of online platforms. The primary goal is to equip local SMEs with the necessary skills to successfully undergo digital transformation.

By acquiring this expertise, participants are expected to enhance their productivity, broaden their customer reach, and solidify their competitive edge in an increasingly challenging market.

See more: BOAD: a net profit of nearly 40 billion FCFA in 2024

The training is conducted by the Togo Digital Agency (ATD), a governmental organization responsible for overseeing the nation’s digital transformation initiatives. This effort is part of the ProDigiT project, which is co-financed by Germany, Luxembourg, and the European Union, aimed at fostering the Togolese digital economy through support for innovation and entrepreneurship. Since the program’s inception, over 120 entrepreneurs nationwide have benefited from this initiative.

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